Recently I had the opportunity to attend a workshop featuring Paul Miller, AIFD, PFCI at my local wholesaler, Koehler and Dramm in Minneapolis. Wow! He was so inspiring and creative. I took away a few thoughts that I think are really important and applicable to the brides and their florists.
One of the main trends Paul talked about, in my mind, is the cleaner, simpler look that is becoming more and more popular. It is all about less. Less fou-fou, less clutter (visual). In the current economy it is easy to understand the appeal of this trend. Less clutter, less stuff also leads to less stress. And don’t we all want less stress in our lives?
If you look around at magazines or stores you will see that this look is already apparent. Take a trip to my favorite home store, Target, and you will notice that the patterned sheets, dishes, etc are featuring silhouettes instead of intricately detailed florals. Things just look a bit more streamlined. No more fringe on everything including the lampshade. To me, this lets the design take center stage. But what does this mean for your wedding flowers?
It means masses of the same flower in a vase, rather than arrangements featuring 5, 6, 7 or more different flowers. It means grouping vases together with each vase having the same color flower, but a different flower in each vase. Don’t get me wrong, I still love bouquets brimming with multiple types of flowers, but I also love this new clean lined look.
So, how do you translate this to your wedding? For instance, if your wedding colors are the ever popular red, black and ivory, you might have 3 vases on your table with the same basic shape but in different sizes. One vase would be only red spray roses, another overflowing with red gerberas and the third would have red lilies. Your vases could be black or ivory. If you want to use clear glass vases-often rental items- wrap them with large ribbon to bring in your other colors. Wholesalers have so many colors, types and sizes of ribbon that your florist can get for you. Don’t forget that colored linens will lend a dramtic touch to any table at a very low cost.
Another way to get this look is to simply float a flower in a low vase or several low vases on your tables. Think how stunning a black vase would be with 1 white carnation floating in the center. Put a grouping in the center of your tables and vary the look by having one vase with a floating candle.
Now, less fou-fou doesn’t mean no decorative elements at all. Paul showed a dramatic table with only white flowers in black vases. WOW! But he also added hanging crystals in the form of a garland that he cut into sections and draped over the edges of the vases. The garland was really a christmas decoration that he saw a use for beyond the christmas tree. To top things off the table had a black tablecloth. It was so elegant.
If you are thinking that multiple vases or arrangements on a table might be expensive, think about using masses of less expensive flowers. Carnations are one of my favorite flowers for many reasons, one of them being that they are among the least expensive flowers. They lend themselves to massing together in a vase or bouquet.
One of the things that Paul often does is use just one or two flowers in a vase. Using an unusual vase in this way creates a strong visual statement and showcases the flower. In an earlier post I talked about one of my brides for whom I spray painted glass vases to make them look like ceramic. We then used 1 or 2 expensive flowers in each vase and grouped them together on a table. It was a great way to get an exotic look while keeping to a budget.
Well enough for today. I will share more from this great workshop another time.
Take Care,
Cathi